June 6, 2019

As the Notivory Charity Fund struggles with killing animals for the sake of art

The pursuit of status ivory stimulates poaching.

The Notivory Charity Fund was founded by Maxim Knyazev and Sergey Yastrzhembsky in 2018. Partners consider their mission is wildlife preservation and endangered species protection. In early June, Maxim and Sergey presented a project for replacing the expensive (in all senses) ivory with the tusk of a mammoth. Because of the pursuit of status objects, poaching flourishes and more than 35,000 of these amazing animals die every year. The Notivory initiative was supported by deed and the first collection of the Notivory Art brand was created. It includes the Medusa, the Iguana fantasy interior compositions and the Argali bowl.

Source: Harper’s Bazaar

 

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When was the Red Book of Russia created?

In 2001. It contains rare species of animals, plants and birds. Each region of the country has its own Red Book. For example, 52 species of rare birds are protected in the Vladimir region. This is supported by the project "Let's save the Red Book Birds of Russia together!" of the Notivory Environmental Foundation.

Support the Foundation, publicity is the best way to save animals